Midco® Aquatic Center Announces: Sanford Health as Signature Partner

The City of Sioux Falls has reached an agreement with Sanford Health to be a Signature Partner at the Midco® Aquatic Center, contingent upon the approval of the Parks and Recreation Board and City Council. Sanford Health will be the exclusive sponsor of the 50 Meter Pool and Mezzanine, which will now be known as the “Sanford Health 50 Meter Pool” and “Sanford Health Mezzanine.”

“At Sanford Health, we strongly believe in investing in the communities we serve,” said Paul Hanson, President of Sanford USD Medical Center. “We know how beneficial the Midco® Aquatic Center is for numerous people and we’re so proud to support it.”

The sponsorship agreement includes signage rights in the 50 Meter pool and mezzanine area. The sponsorship agreement is for ten years and has a total package value of $175,000. Sponsorship revenue will help fund operations at the facility.

“The City is grateful for Sanford Health’s support of this incredible facility. Public/private partnerships are key to providing Parks and Recreation services at the highest level,” said Don Kearney, Director of Parks and Recreation.

Additional sponsorship opportunities are still available. More information can be found at midcoaquaticcenter.org/sponsorship.


About Sanford Health

Sanford Health is one of the largest health care systems in the nation, with 44 hospitals and nearly 300 clinics in nine states and nine countries. Headquartered in Sioux Falls, South Dakota, and serving the Upper Midwest, with nearly 1,400 physicians, Sanford Health is dedicated to several initiatives, including global children’s clinics, genomic medicine and specialized centers researching cures for type 1 diabetes, breast cancer and other diseases. Sanford Health has 28,000 employees, making it the largest employer in the Dakotas. Nearly $1 billion in gifts from philanthropist Denny Sanford over the past decade have transformed how Sanford Health can improve the human condition. For information, visit sanfordhealth.org.

About the Midco Aquatic Center

The Midco Aquatic Center is the first public, indoor aquatic center in Sioux Falls history. The multipurpose facility features a large recreation pool area with play features and water slide, a warm-water pool, a 50 Meter Pool, current channel, diving boards, bulkheads, multipurpose rooms, sun decks, concession area, elevated spectator seating for 500+, and more. The facility provides opportunities for the entire family including leisure and lap swimming, swimming lessons, warm-water therapy, fitness classes, water safety training, and diving. The Midco Aquatic Center opened to the public on October 13, 2016. For more information, go to midcoaquaticcenter.org.


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